SHOW NOTES
Book distribution can feel like a maze once you decide to go wide — and in this episode, Ingrid Johnson maps out exactly how it works. She breaks down the two biggest distributors, IngramSpark and Draft2Digital, covering pricing, royalties, pros and cons, and the hybrid strategy most successful indie authors are using in 2026. Drawing from her own experience preparing to launch her novel Veiled Halos, Inger shares real numbers, common pitfalls, and a clear action plan to get your book into readers’ hands — on every platform.
Talking Points
• What “going wide” really means for indie authors.
• Why book distribution is one of the most important publishing decisions you’ll make.
• The role of aggregators and why they simplify the publishing process.
• The key differences between IngramSpark and Draft2Digital.
• How IngramSpark helps get print books into bookstores and libraries.
• Why Draft2Digital is a favorite for ebook distribution and author tools.
• Understanding royalties, wholesale discounts, and pricing before you publish.
• Common mistakes authors make when setting up distribution.
• Why you shouldn’t distribute the same book format through multiple services.
• The importance of using your own ISBNs to stay in control of your book.
• Why turning off KDP Expanded Distribution can prevent pricing problems.
• Books2Read links and other free tools every indie author should be using.
• The hybrid distribution strategy many successful indie authors are using.
• Why distribution alone won’t sell your book—and what still matters.
• Practical first steps you can take today to build a smarter publishing strategy.
