The Marketing Drive
Short marketing message that you can use right now!
Steal This Podcast
In this episode, Chris Doelle champions the idea of “stealing” or copying successful tactics and ideas from others, citing famous quotes like “we stand on the shoulders of giants” and “good artists imitate and great artists steal.” He argues that true originality is rare, suggesting that most thoughts and words originate from external influences like family, social circles, or media, and encourages listeners to adopt and adapt effective marketing strategies observed in competitors or other fields. The host stresses that copying should focus on the idea and flow, not word-for-word infringement, to generate content and improve business outcomes.
For more information or to find out how Chris can help you get more customers, visit www.freshmediaworks.com.
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Produced by Fresh Media Works http://www.freshmediaworks.com
